The look, feel, and design of your retail store will have a direct impact on your customer experience. You want the space to feel inviting and encourage people to visit and shop.
Like many retail stores, a major renovation project just is not in the cards right now. COVID-19 has had a huge impact on retail sales and priorities have shifted. But as we move toward a post-COVID reality, its important to make your store as appealing as possible for shoppers. A few smart changes to your retail floor space can have a big impact on its overall appearance. Here we will discuss some smart retail store design ideas if you are on a tight budget.
Comply With COVID-19 Rules
How you need to think about your retail space has changed. People need to socially distance and reduce social interactions. The flow of your store needs to reflect this. The first thing you can do is remove anything unnecessary to create more space. Create a clear path for where you want shoppers to go and merchandise accordingly. Try to create a one-way path throughout your retail store. Put arrows on the floor to guide your patrons.
Have A Design Theme
What is your design theme goals for your retail space? The theme you want to achieve should be the driving force behind the decisions you make for your store design. It will impact the colour, materials, spacing, décor, flooring, displays, furniture, and all other elements in your store.
Create A Feature Wall
A feature wall is a great way to draw the attention of your shoppers. It can be as simple as painting the wall a bold or contrasting colour. You could even use wallpaper or other unique design options. You can use the space to feature top selling merchandise, highlight sales, and unique inventory.
Use Unique Displays To Divide The Space
Instead of using bulky dividers or temporary walls to divide up the space, use the displays to create a separation of space in your store. Think beyond the standard display case and look for more unique and ornate ways to display merchandise. This will help make your store be more unique.
Utilize Your Vertical Space
You only have so much square footage to work with. So, think vertically. Make use of the vertical space you have to work with on your retail floor. There are many ways to create a visually interesting display and design. This can help you display more merchandise without taking up floor space and have better overall space utilization.
Mirrors can make smaller retail spaces appear larger. The trick is to install them in the right area and at the right angle. Plus, customers can also use them to try on merchandise.
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